Franchise

The Orange Concept has developed a flexible modular franchise system for watersports and scuba diving operators.

The Orange concept offers a dynamic interaction between local entrepreneurship, working within a strong, global retail formula. Because the joint parts of the formula are arranged from The Orange Concept head office, the franchise owner can dedicate all his/her time to manage the franchise.

The objective of The Orange Concept is to be a market leader in watersports and scuba diving services.
For the years to come The Orange Concept will focus on a strong profile and growth. The Orange Concept wants to differentiate themselves as a safe, easy accessible activity organiser looking after a quality product against a reasonable price. In the near future The Orange Concept will consolidate their position as a strong brand. The Orange Concept wants to be where there is a Beach, Sun and Water. Thanks to her franchise establishments they will make this reality.

The concept exist of several key parts. Think of the modular set up but also the central purchasing, a strong own brand name, action plan and international marketing. These are activities that are centrally managed from our head office.

The Orange Concept values the success of each franchise store. Every well set up, profitable store benefits the image of the chain. That’s why every franchise owner can count on professional support in the management of their store. Every market segment with it’s “own” and franchise stores is controlled by a manager familiar with that particular segment. This manager combines business insight in his region with the knowledge of the central Orange Concept policy.

Are you a The Orange Concept franchise entrepreneur?

As a franchise entrepreneur with The Orange Concept your profile looks as follows,

You are a self starter
You are looking ahead
You are good in planning and organising
You are flexible
You love to coach your team
You are goal orientated
You are customer orientated
You like to work in a team
Affinity with watersports and or Scuba diving is a must